Greg Sands's Article in Business

985 Know What Direct Mailer to Choose
Like anyone who owns a business, you want more customers. But in order to bring more customers into your business, you need several things to happen.
Posted on Mar-30-2013

479 Taking Your Small Business Marketing From Your Mind to the Mailbox
Most small businesses have a small staff where each person does many different things throughout the day. Small businesses do not have large budgets to pay marketing teams to develop elaborate advertisements to get information out about their company.
Posted on Mar-14-2013

617 Attract More Clients for Your Automotive Repair Business with Direct Mail
There’s no point in having a business if people don’t know about it. Are you moving Into a new area? Are you unsure of how to broadcast your presence?
Posted on Mar-01-2013

702 Using Direct Mail for Small Business Marketing
Most often when you are running a small business, you are on a pretty tight budget, so each and every cent that is spent needs to be used to the maximum of its potential.
Posted on Feb-22-2013

927 Make the Most of Postcard Marketing
One of the biggest challenges to running a business is getting your name out there. Getting others to notice you and remember what you offer. Television advertisements are very costly and people can easily change the channel with the touch of a button.
Posted on Jan-30-2013

590 Increase Your Car Count Now with these 3 Tips
To any auto repair shop owner, increasing the car count in a shop is a must, but deciding just how to tackle the task of getting more business can be tougher than you think.
Posted on Jan-21-2013

812 A Quick Guide to Financial Direct Mail
Many industries have chosen direct mail has their first choice when it comes to the best possible marketing tactic, and with so many different industries struggling to keep customers engaged and interested, you may be surprised to learn that it still is at the top of the list.
Posted on Dec-19-2012

484 Incentives Needed in Direct Mail
Some of the most successful companies out there right now are using direct mail because they know that direct mail is the way to go, but are you wondering how to tweak those response rates just a little more? The answer is quite simple - use incentives in your direct mail.
Posted on Dec-05-2012

550 Rely on Direct Mail Companies for Advertising HelpFor These 7 Reasons
Have you been looking to increase your base of customer prospects? Or perhaps you would like to add a few new customers to add to your existing lineup? Would you like to keep your current customers coming back for more?
Posted on Nov-20-2012

729 Direct Mail Company Relevancy
It seems as though advertising companies are constantly pushing businesses toward online marketing lately, but what they seem to be forgetting is that direct mail is still the most effective marketing strategy for many sectors of business.
Posted on Nov-01-2012

855 Staying Ethical In Direct Mail
When determining the best marketing solution, many businesses often wonder the same thing: is using direct mail ethical?
Posted on Oct-02-2012

596 Build a Direct Mail Marketing Plan for your Auto Repair Shop
These days the auto repair shop industry is getting more competitive by the second. It seems as if new repair shops are opening up on almost every corner.
Posted on Sep-14-2012

1093 Dealing with the Legalities of Direct Mail
There are many regulations and laws that govern our day to day business activities. In additional to the laws and regulations there are also imposed ethical restrictions on our own behavior.
Posted on Aug-30-2012

432 Learn the Different Types of Direct Mail
Have you ever noticed the different types of direct mail pieces that you receive at home and at work?
Posted on Aug-16-2012

399 How to Track Your Direct Mail Results
Every marketing dollar that a company spends should not be spent without careful planning and analysis.
Posted on Jul-11-2012

548 Plan out Your Direct Mail Campaigns
Successful endeavors reflect the strength of the planning behind the scenes and before execution.
Posted on Jun-18-2012

742 Effectively Using Testimonials In Direct Mail
You probably have read them more often than you realize – “I can’t tell you how much my life has changed since I found your product.
Posted on May-22-2012

612 Methods ForMarketing Your Auto Repair Shop Business
If you are in the auto repair business, you know just how competitive this business can be.
Posted on May-04-2012

628 Help Your New Business Succeed Use Direct Mail Advertising
When someone decides to open a business, it is usually because they have a particular talent or affinity for some specific goods or services.
Posted on Apr-12-2012

619 What Advertising Channels Are Right for Your Business?
The statement ‘if you build it, they will come’ unfortunately has not applied to the business world for quite a long time.
Posted on Mar-20-2012

622 How to Build an Effective Direct Mail Marketing Campaign
Are you thinking about utilizing a direct mail marketing campaign for the first time? Or perhaps you tried it but had little success with your direct mail initiatives in the past, now is a good time to consider the importance of effective design.
Posted on Feb-20-2012

799 Direct Mail Advertising Includes All Facets of a Company’s Services
There are numerous methods to reach potential customers in most every business. There is direct mail, television, e-mail, voice (telephone via a real person or perhaps a recorded message instead), fax (less used today than ever), smartphone messages, and on and on.
Posted on Jan-31-2012

338 The Best Direct Mail Marketing Company Will Have Expertise
When it comes to your business only the best will do. But how do you choose which company to represent your business in direct mail marketing efforts?
Posted on Jan-10-2012

399 How to Avoid Making Auto Repair Direct Mail Mistakes
It is a simple fact that everyone makes mistakes. And an error here or there just assures us that we are in fact human.
Posted on Dec-20-2011

417 Building an Auto Repair Direct Mail Database
Before you begin an auto repair shop direct mail campaign, you must have mailing addresses because after all, your flyer needs to have a destination.
Posted on Dec-05-2011